NakedPizza, the single-unit healthful pizza concept that has attracted heavy-hitting investors, has signed a 50-unit development deal for South Florida, including Miami.
The deal is with Florida NKP LLC, which a Naked Pizza spokesman said on Monday is led by an international team of multi-unit foodservice veterans who have operated more than 77 fast-food, casual and fine-dining concepts throughout Latin America and Florida. At press time, information on the executives involved and the brands they have operated was unavailable.
Founded in late 2006 as one small store in New Orleans in an area that flooded during hurricane Katrina, NakedPizza (originally named World's Healthiest Pizza) was launched as an ambitious business model that seeks to change the nutritional profile of fast food in America. By way of example, NakedPizza is demonstrating that pizza does not have to be part of the problem in our national epidemic of obesity and chronic disease, but in fact can be part of the solution.
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