The New Orleans Tourism and Marketing Corporation (NOTMC) recently began running ads with the theme, “You’re different here.” They spent nearly $5 million to run them in key cities across the country. They're targeting people like the honeymooners, so-called "leisure travelers," the people who decide to make New Orleans a vacation destination, outside of big events like conventions and cruises. Tourists spent a record amount in New Orleans last year, $5.3 billion...
Read more via wwltv.com
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